Archive for the ‘Counselling’ Category

2009 and all that…

January 1, 2010

Every year since 1997, I have compiled a list of 100 New Year’s resolutions, spread over such areas as my debt vs savings, reminders to keep in touch with various family members, an income target, commitments on fitness, reading, study, hobbies and travel. It’s about as personal a document as I ever produce so don’t expect me to broadcast it. I look at it roughly once a month, to keep some track of how I’m doing.

Originally, I started with 56 things I wanted to do in 1995, then a few more got added in ’96, before I found myself with a list of 97 items in 1997, at which point I thought of rounding it up.

I don’t have an easy way of getting a list of all the things I did do, and some are repeated each year, but it now stands at 218, though only nine were successes in 2009.

Off the top of my head, I can think of a few definite things I wouldn’t have done without the list: flying to New York in Concorde, visiting a new country each year (Greece, Ireland, Egypt, the Netherlands, and I’m not counting years where I went to several others [e.g. Italy, the Vatican, the Czech Republic since it split from Slovakia]) and taking part in the Hastings Christmas Chess Tournament (where I won a prize).

I might never have enrolled on my MBA course in 2008 (I’d been toying with the idea for many years), would not have moved when I did in 2003 or bought a camera last May.

On the other hand, I have only once exceeded my income target, in 2003, which I hope reflects the high bar I set myself… For better or for worse, my strategic direction for the year is set with my resolutions.

Perhaps it’s me, but yesterday I found myself asking “where does the idea of New Year’s resolutions come from?” Is it modern, like Mother’s Day in France or turkey for Christmas lunch? Is it ancient, like the seven-day week?

Wikipedia was surprisingly vague on this topic, and most of the claims of antiquity are not well documented (astrologers claiming a Babylonian origin [link in French] are not entirely without an interest in talking up that culture).

The reason I doubt the ancient world as being the original source of the NY resolution custom, is that it seems too modern a preoccupation to think about “must write to mother more often” or “must go to the gym more often.”

There were Jubilee Years announced roughly four times a century by the Popes since 1300AD, which included releasing people from their debts and making pilgrimages, but the NY resolutions seem more personal, more of a form of self-development.

Fortunately, Fugitive Ink had some leads, after I’d suggested that diarists would provide a good starting point:

Possibly, though, I’d start the research slightly earlier than you would – amongst the puritan diarists of the mid-17th century, both in England and the American colonies. They were, after all, great makes of ‘resolutions’ and no slouches when it came to making self-improving promises to God.

When I first started thinking about this, I worried that such pious folk might find the secular New Year insufficiently significant to be worth much in the way of resolutions. But then I had a swift glance at Ralph Josselin’s diary. (He was an Essex clergyman, 1616-83, of broadly puritan inclination, although remaining in Anglican orders.) Look at this, from 1653:

Admittedly, this isn’t exactly a ‘resolution’ per se (despite the odd fact that the word ‘resolution’ occurs in the next sentence), and Josselin is always asking God to do things like that, but all the same, Josselin is evidently using the occasion to ask God to give him ‘a new holy heart’, which in some sense comes rather close to the ‘make me a better person’ end of the contemporary NYR scale, if not the ‘lose a stone’ end of it.

It strikes me therefore that there is no obvious answer to my question, but that the habit of making commitments for the coming year (whether praying for help in achieving them or not) is a reflection of the emergence of a belief in the possible redemption of Man on Earth.

If it did date from Babylonian times, and if it really had persisted through the ages, I wonder if it could be considered one of the most enduring expressions of individual self-development?

Suze Orman MUST be wrong?

February 17, 2008

Suze Orman is not enforcing her intellectual property rights the Gestapo way by treating all her potential customers as criminals.

What does the author of The Courage to Be Rich and The 9 Steps to Financial Freedom (*) know about money? The clowns, who claim that a nine year old kid who downloads a pop song is “costing” the price of a retail CD to a recording company, might do well to ask that.

Let’s see. She gives away over a million copies of her new book Women & Money. That must be a loss of $14,970,000 in sales at the discounted Amazon price! Well, no it isn’t.

Despite being available for a period as a free download, Women & Money was ranked number six on Amazon’s bestseller list when NBC talked about. When I checked just now (18:36 GMT) the book was UP to number two on the Amazon ranking.

I recently vowed to never buy a music CD, DVD, or download until the industry stopped treating me like a perp and more like a customer. I think I shall buy a copy of the Women & Money. Now that really is $14.95 in sales. I hope it makes a good gift.

(*) I have both these books and have used the latter when looking at specific money issues. I shall be reading both this year and reviewing them in due course. First impression is very good.

The difference is small

February 13, 2007

The difference between being in a cave in pitch darkness and being in a cave and glimpsing a distant opening is physically almost imperceptible, but one tends towards passivity and the other tends to be dynamic.

This Pharma Marketing blog posting about the shifts away from broadcasting or channeling a message towards having a conversation gives an insight into a major event.

Here is an extract of what John Mack gets right:

How? By letting the patient in. Let them add their voices to your communications. How do you do this? First you must embrace the reality that people-to-people communications are more powerful than any DTC ad or unbranded education Web site.

And then a bit where it all goes a little pear-shaped.

And that by letting the patient have the venue to create a community or state an opinion facilitated by your company is the best way to channel the power of peer-to-peer communications.

Sadly, the two passages come from the very same paragraph. Surely all the image problems of gift pens and lunches for doctors aren’t simply going to be repeated in patient groups?

The beauty of blogging is that, unless you’re a corporate executive of the kind that thinks emails should be dictated to secretaries, you don’t need money or technical expertise.

All we want from drug firms is to allow their employees and bosses to tell us who they are, what they do, and how things are going. A bit like at a party. You can bring a bottle, but if you’re paying for all the drinks you’re not a guest.

The drug industry is feared, not trusted, upopular. Stopping the “we have a message for you” approach and engaging in a conversation is unlikely to make things worse for the drug industry in terms of public perception.

The only mistakes to be be made are: 1) to try to control the forum (which will fail and make things looks worse in the process) or 2) to have a script instead of just saying it as it is. The script gets out sooner or later and all those helpful comments in the margins from the coach “shake head solemnly,” “show more feeling here,” and “smile genially and wink,” will cost a lot more than the scriptwriter’s fees.

So “Customer Manages Relationship” is still a terribly clumsy term and it’s a concept with lots of things wrong with it.

But is it easier to move in the right direction from here? I think so.